There are plenty of classes available from very reputable teachers
aimed at teaching actors how to be better actors. Very few classes, however, teach
actors how to be good business people, and how to succeed at building a sustainable
The Show BUSINESS 101 seminar series aims to do just that - to give actors
the information they need to be the President and CEO of their own business, and to guide that
business in the direction they want it to go.
Each seminar is a self-contained three hour class dealing with specific business
areas actors must pay attention to in order to build their career. Seminars
may be offered individually, or as part of a series. If you're interested in taking
one of Harold's Show BUSINESS 101 seminars, please join
his mailing list on our contact page to receive updates
on when the seminars will be offered.
Running Your Career Like A Business
"There's No Business Like Show
Business..." or so the song says. In fact, a
career in show business requires the same things any business
requires: focus, dedication, time management, planning, book
keeping, and investment.
Enjoying a successful acting career takes more than talent - it takes business
sense. Over the past 20 years, Harold
Phillips has built an impressive resume - and a reputation among producers, directors
and his peers for professionalism and business savvy.
In this three hour presentation, Harold goes over the
business techniques he's employed to create a solid career in his market.
- Business Basics
- Book Keeping
- Planning For The Tax-Man
- Time Management
- Goal Setting
- Resource Management
- Finding A Balance
While this business-oriented information may seem intimidating to notoriously "right-brained"
actors, Harold presents these concepts in a light-hearted, fun-filled manner that make the
time fly by... and provide valuable information and insight that will hold anyone performer
in good stead as s/he pursues an acting career.
"It Pays To Advertise..." In fact, it's
essential! Any business must advertise its goods and services if it expects to
make money... and your acting business is no different.
Harold Phillips gets tired of hearing actors talk about
"shameless self-promotion" - in his opinion, an actor should NEVER be ashamed
of promoting his or her work, because networking and self-promotion are the cornerstone
of any actor's career. These important techniques not only get people in to see
your current project... they help you to get the next one, and the one after that.
Why do you think movie stars pay publicists?
In this three hour presentation, Harold explains the core concepts of networking, and
how to use them to promote yourself to directors, casting agents, and the public.
- Marketing Yourself As A "Brand"
- Establishing Your Internet Presence
- Using Social Networking Sites
- Managing Your Personal Contacts
- Investing In Quality Marketing Materials
Marketing is arguably one of the hardest jobs an actor faces as s/he builds a professional
career. Harold helps to take the mystery out of promoting your acting business, and the
difference it can make as you build a name in the industry.
"But I'm Not A Computer Person!"
As much as we might want to deny it, we are living in the 21st century. We may
not have flying cars or houses on the moon, but we do have amazing resources available
to us that would have been considered science fiction just twenty years ago. The
personal computer has changed the way the world works... and the way that actors do
In order to use your computer (or someone else's, for that matter) effectively in
your acting business, you need to understand what it can do for you - and how it does
it. In this three hour presentation, Harold Phillips goes
over basic computer concepts, and explains how to use popular programs to make managing
your acting career easier and faster. Topics include
- Computer terminology and concepts
- Using basic word processing programs
- Making email work for you
- Setting up a web site
- and... extensive Q and A
This seminar differs from the other offerings in the Show
BUSINESS 101 seminar series - the students determine the structure of the
seminar, and because of this, each seminar is different. One week before the seminar is
scheduled to take place, students are asked to submit their questions about how to use
their computers effectively to Harold, and he builds the presentation around those
questions. This makes for a fun and more personally geared seminar experience.